Westmor designs and manufactures a full line of petroleum and liquid handling parts. Their products and services include bobtails, bulk plants, c-store construction management, c-store technical service, fueling systems, and truck tanks. Industries like petroleum, propane, biofuels, aviation, transportation, and agronomy utilize their product and services.


Westmor Industries

Oil & Gas

201 – 500 employees

Morris, MN


“What ServiceMax has brought to Westmor is monumental. We went from walking papers back and forth from department to department to getting real time information in all departments.”

Mark Kragenbring
Field Service Operations Manager

ServiceMax Customer Video - Westmor


Prior to ServiceMax, it took Westmor weeks to get work orders and paperwork back into the office. This manual process was not only time consuming, but error prone as well. As information was passed along through pen and paper, phone calls, or faxes, details were easily missed or interpreted incorrectly.

“An employee would answer the phone and write down the customer problem. As you know people can only right so fast, so a lot of times they could not keep up with the information. You could see that from the time the customer called in to the time the info got to the service technician, a lot of facts got lost in the shuffle,” explained Mark.

As Westmor continued to grow, they knew their manual processes were not scalable to support revenue growth.


Westmor took advantage of ServiceMax’s offline capabilities. It was extremely helpful, as it allowed technicians to input all their data and not worry about lost information, even in remote areas. They have their system set up so every 30 minutes their data is synced from their iPads, which they said is working “flawlessly.”

ServiceMax not only allows Westmor to communicate information effectively, but it also provides insight into new information, like technician billable time, job statuses, and real-time updates. This new insight is shared among technicians, dispatchers, parts management, sales, and billing.


Service is no longer a highly manual process. With the help of ServiceMax’s mobile tools, technician utilization has increased by 20% and saved 10 ours per week.

Better utilized technicians have also contributed to an increase in Westmor’s first-time-fix rate and customer satisfaction. “As Westmor continues to grow our geographic regions, the use of ServiceMax makes our processes scalable and technicians and call center agents can react to customers in real time.”

With the help of ServiceMax, Westmor continues to distance themselves from their competitors and stand out in their industry. “ServiceMax has enabled Westmor to operate on the next level. In our industry, service really drives sales. Which is why we invested in service, because the better our service department is the better our sales and customer satisfaction will be.”